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Who is Bayo Onanuga? The Strategic Mind Behind The Scenes

Victor Okebunmi by Victor Okebunmi
October 21, 2024
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Bayo Onanuga, a seasoned figure in Nigeria’s media landscape, is best known for his strategic approach and unparalleled professionalism. As a Newspaper Chief Executive and Former Director of Media and Publicity for the Tinubu/Shettima Campaign, he was crucial in shaping narratives during a critical political period. Currently serving as the Special Adviser on Information and Strategy to President Bola Ahmed Tinubu GCFR, Onanuga’s deep media knowledge and strategic mindset ensure that the administration’s messaging is clear, consistent, and effective.

Though sometimes seen as controversial, Onanuga is far from aggressive or boastful. He is known for his calm and measured demeanour, a leadership style that reassures his allies and adversaries. His focus on results, rather than creating friction or seeking the spotlight, has earned him the respect of both allies and adversaries in the industry. His ability to navigate the complexities of media and politics without causing unnecessary disruption has proven to be a valuable asset to the current administration, instilling confidence in his leadership.

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Bayo Onanuga’s reputation is firmly rooted in a track record of resilience and integrity, making him a trusted ally of President Tinubu. His capacity to deliver results without drama has made him a key figure in the administration’s inner circle. As he continues to rise to greater responsibilities, Onanuga remains a figure to watch in Nigeria’s media and political sphere – a professional who understands and wields the power of influence with a steady hand.

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